Level Equity Releases Annual Go-to-Market Report 2025

Level Equity has published its annual Go-to-Market Report for 2025. The report delivers key benchmarks and insights from 28 participating companies across Level’s portfolio, spanning both horizontal and vertical businesses from under $10M to over $25M in ARR. Led by Level Equity’s NextLevel Operations team—a group of SaaS leaders with deep experience in growth-stage businesses—this research provides go-to-market leaders with actionable data to improve growth and performance.

This year’s report breaks down benchmarks by company size (ARR) and average selling price (ASP), offering insights into win rates, sales cycles, marketing effectiveness, customer engagement strategies, and tech stack. View insights from the report here:

In addition to leading this research, the NextLevel Operations team is also partnering with portfolio companies to implement strategies backed by the report’s insights to grow demand generation, accelerate sales, and enhance customer value and retention.

Interested in how NextLevel Operations supports portfolio companies? Learn more about Our Approach

For Illustrative purposes only. Past performance is not a guarantee of future results.

The material presented is proprietary information regarding Level Equity Management, LLC (“Level Equity”), its affiliates and investment program. The information in this report (the “Report”) is provided for educational purposes only and is not investment advice or an offer or sale of any security or investment product or investment advice. Offerings are made only pursuant to a private offering memorandum containing informant information, which describes risks related to an investment therein and various other important matters. Information contained herein is not intended to be complete or final and should not form the primary basis for an investment decision.

The Report is provided for educational purposes only and is solely intended to summarize Level Equity’s current observations and views surrounding trends surrounding software businesses. The Report should not be relied upon for any other purpose. Any views and opinions expressed in the Report are those of Level Equity and are based on available information and there is no implication that the information contained herein is correct as of any time subsequent to such date.